What everyone calls "media" is in fact a collection of communication media through which reports, opinions and analyses on every conceivable topic are published or broadcast. From good old radio to TV to dailies, weeklies, monthlies and now thousands of blogs and on-line journals, there is no shortage of articles and broadcast to monitor.

After 1967, Israel could do no wrong. It was evident to everyone, especially the media at the time, that the Arabs were the ones who had attacked Israel and that they were ultimately defeated. Israel was the aggrieved party and the world rooted for it.

Since then, the Arab world, heavily subsidized in this endeavor by Saudi Arabia, has led a slow but steady and consistent campaign to change this perception on its head and turn the attackers into victims and the real victims into oppressors.

How this inversion became possible is the subject of many articles and books, but suffice it to say that to this day, many members of the media take a very biased and unprofessional stand against Israel, blurring the line between their own beliefs based on limited knowledge of the facts and their expected professional neutrality. The result is a long string of articles and interviews unfairly stacked against Israel. This unfairness takes many forms, but the main ones are repeated interviews of Arab personalities or Jews hostile to Israel and not of Israel supporters, systematic omissions of crucial facts, and the repetition ad nauseam of the Palestinians' fictional narrative.

To minimize the spread of such poor journalism, vigilance is necessary in order to take action each time such an occurence takes place. This works requires patience and persistence, but it has already been proven in a number of communities that such efforts pay off. When their unprofessional behavior is highlighted in public, the media tend to be less careless and revert back to the professional standards from which they should never have strayed in the first place.

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